1.偏离主题部分学习者因存在时间方面的顾虑在写作前审题不够仔细,同时也不进行篇章方面的构思, 匆匆下笔,出现偏题的现象。
Directions:
You are to write in three paragraphs・
In the first paragraph, state just ONE major advantage or disadvantage of TV advertising. In the second paragraph, give one or two reasons to support your point of view.
In the last paragraph, bring what you have written to a natural conclusion/
Marks will be awarded for content, organization, grammar and appropriacy. Failure to follow the instructions may result in a loss of marks.
A Major Advantage of Advertising on Television (1999)
Nowadays we can see advertisement on television every day. Some people believe that advertising on television can bring us benefits, but others don't think so. In my opinion, I am in favor of the advertising on television.
There are two reasons, I think, for the growing number of advertisement on TV. First, in a competitive economy, the consumer usually has the choice of several different brands of the same product. Thus, manufacturers are confronted with a problem -一 How to keep sales high enough to stay in business. They solve this problem by advertising. Through advertising, each manufacturing company tries to convince consumers that its product is special・ Second, most consumers are interested in advertisement. They wish to get from TV advertisement the first-hand information about new products, which enables them to choose the one they like best- As a result, there is a sharp increase in advertisement on the TV screen.
In conclusion, TV advertising plays a very important role in our economic behavior. With abundant information available on TV, we can make sensible choices as consumers・ 该文作者在行文时未能按照指令要求只写电视广告的一个优点或缺点;同时指令还要求: In the first paragraph, state just ONE major advantage or disadvantage of TV advertising. 这就是 说考生需在第一段指岀电视广告的一个主要优点或缺点,在第二段给出一至两个原因支撑 自己的观点。
但是,在第二段屮,木文作者表明电视广告越来越多有两大原因并对它们加以描述; 根据指令要求,作者在第二段中应列举一至两个原因支持其在第一段中提出的电视广告的一 个主要优点或缺点的观点。在该段中,从第二句开始作者就偏离主题了,这些内容不是支持 作者在开始段捉出的观点而是论述厂家作广告的原因。
以卜-为两篇围绕主题叙述清楚论述明确的范文:
A Major Advantage or Disadvantage of Advertising on Television
SECTION A
Sample A
Business organizations today have a great variety of choices to advertise their products or services. Of all the forms of advertising, which one has the most advantages? I believe advertising on TV is the best choice.
TV is now the most popular medium that reaches almost every family. TV commercials enjoy the widest audience, because nearly every family in most countries around the world has at least one TV set. Newspapers and magazines are not subscribed to by every family. This is especially true in the countryside, where many people cannot read・ In terms of popularity, the Internet has just a smaller audience at present. For many families in the developing countries, computers are expensive, and not needed by every family.
Every advertising form has its advantages as well as disadvantages・ However, I think advertising on TV has the most advantages・ It is wise for business organizations to promote their products and services on TV.
Sample B
There are many ways of advertising on the radio, on television, in newspapers, in magazines, and on billboards. I think advertising on television is the most effective of all. My arguments for this point are listed as follows:
First of all, people can not only hear the advertised products but also see them on TV. Suppose you want to advertise your product 一 amplifiers・ On the radio, people can only hear the advertising of your amplifiers. In newspapers and magazines or on billboards, people can only see what your amplifiers look like. But on TV people can both see and hear the products advertised. Besides there are more people watching TV commercials. It is an undeniable fact that almost everyone watches TV. Many people have become couch potatoes. Willingly or unwilling, people have to watch commercials while enjoying a program. Then they are influenced by TV commercials to a greater or lesser degree・
To sum up, advertising, advertising on the television has much more advantages than advertising in newspaper or on billboards・ If I were a manager of a company, I would advertise my products on television.
2.中式英语
受母语的影响,部分学习者在写作时忽略英文的行文而是依据汉语的表达方式和句序将其 想叙述的内容“直译”为英文。学习者在写作时必须考虑到英语语言在遣词造句和表达习惯 方血的特点。在测试中从”安全”(playingsafe)出发,倘若对口己的英文表述没有把握,对考虑 换一表达方式以确保其表述内容止确,避免中式英语之嫌。
The importance of Extracurricular Activities (2000)
People have different ideas about how students should spend their school days. Some believe that students should spend the whole day on academic studies. Others believe that extracurricular activities should be a required part of every school day. I think both ways have their advantages. But I prefer the latter.
As a student, our main task is to concentrate on our academic study. We have fo attend classes, readi"父 books and do in 父 assi父 mnents. Only by working hard can we learn our courses well. But I don't think we should spend every hour and minute ox academic study A proverb says, "All work and no play makes Jack a dull boy〕Without good health and strong body, how can we improve our study efficiency cmd maka 父“at achievemen低 in our academic study? Besides, spending the whole day on academic study may make us exhausted and weak. We should find other meaningful things to do besides studying. For example, doing extracurricular activities can make students9 life more colorful and beneficial・ There are various forms of exercises. My fa+orite one is football. I plcry football with 加y classmates for one hour every afternoon. a
day's hard work、"ow nice it is to stretch 加y arms and l叹s! Bv playin父 football go/ both joy and 父th. /a/ways look energetic.
Actually doing extracurricular activities doesn't disturb our study if we make full use of our time. Instead it does help us study more efficiently we can be good at learning as well as extracumcular activities. So I suggest that students do extracurricular activities along with their academic studies・ 3・用词与语法
Travel Broadens the Mind (2001)
Nowadays, travel has become a popular activity. More and more people have enough money to travel abroad or at home. As a matter of fact, travel has become part of our life. This situation is encouraging, for it only broadens peopled minds to the extend which may not be reached pre vious 1 y. but also relaxes them physically, which help people work out mental problems more actively.
One of my best friends is so exclusively engaged in his works that he did not even know what was happening out of his ohvi discipline. What's worse, his progress was near little. After accepting 阳 advice、he traveled a few cities and towns. The experience gave him a good opportunity of learning・ Today, he gets a bumper harvest in his knowledge ■一 the longstanding dream of entering graduate school comes true.
In conclusion, travel opens our mind because it enables us to know about the history and culture of a nation. In a way, going o travels is like reading books・